Jasmine Layani Bridal Collection

Jasmine layani is a young, up and coming, bridal gowns designer. Now I rarely shoot fashion, not to mention bridal fashion but Jasmine is a good friend of mine and I was honoured to get the phone call from her asking me to shoot her 2018 collection. Furthermore, I thought it might be a refreshing change from what I usually shoot. We went through a long process of scouting the right location until we found this amazing, rough looking gallery in Jaffa. This calm, authentic location inspired the whole photoshoot allowing for an artistic collaboration.

here is the gear list for this photoshoot:
Hasselblad 503cx with a Hasselblad cfv 50 digital back
Hasselblad 50mm Cfi lens
Profoto Acute 2400 power pack
Profoto Deep Silver large umbrella with 1.5 stop diffuser combined with the location available light
Baby Fog haze machine for cool soft ambience

Agriculture

As a City person I was very happy to get the call that asked me to shoot portraits of people in agriculture. I assembled a small team, packed light and drove early morning to Ein Hashofet Kibbutz. We were lucky, it was a beautiful Spring day, everything was green and blue.

here is the gear list for this photoshoot:
Mamiya 645 AFD with a Leaf Aptus II 6 Digital Back
Profoto B1 Flash
Elinchrom Rotalux Octabank
2 stop ND filter by Lee Filters

 

Israeli Premier Football League

I am a BIG Football fan, that’s why I got super excited when I got the call from the IPFL  -Israel’s Professional Football League Administration. The assignment was to shoot all 420 players of the Israeli Premier League. We had 14 days for 14 Teams and a super tight schedule before the season starts. The catch was that we had to shoot portraits of all the player, action shots of the stars in every team and a short video, FIFA video game style, of every player that will be broadcasted before every match, and we had only six hours for every team. In order to meet all these challenges I brought in a whole second team to be in charge of the videos while I was shooting the stills and overseeing the whole process making sure that everything together looks cohesive.